MadScripts is now part of the Aphora Health family.
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Buy-In Advantages

Why Employee Buy-In Matters

Aphora can only create pharmacy savings only after employees take two steps:

That’s why a warm introduction matters. Employees need to know Aphora is an approved pharmacy benefit partner, not spam, a scam, or a phishing attempt.

Click here to download a demo Warm Introduction email


The goal of the four-week campaign is simple: build trust, drive enrollment, help employees transfer eligible prescriptions, and begin creating measurable pharmacy savings.

Your Choices, Your Savings

Four Weeks, Your Way

Click here to be brought to each of these options!

Option 1

You provide us with an email address in your internal domain.

Employees are more likely to trust a message when it comes from a sender they recognize and visually appealing. Sending from your company domain can also help reduce issues with blocked images, external-sender warnings, and link-security prompts.

To get started, we need:

We’ll handle the rest!

Option 2

We send emails to your employees through our third-party messenger system, Constant Contact.

Aphora can send the campaign through Constant Contact. Before launch, we’ll work with your IT or Cybersecurity team to confirm that emails are delivered properly and display as intended.

Because the emails come from an external domain, some inboxes may show an external-sender label, block images, or convert videos into links or thumbnails. Testing helps us understand what your employees will see before the campaign launches.

To get started on this option, we would need:

Option 3

You do it yourself; Aphora provides the campaign kit.

Your team sends the campaign through the platforms employees already know, while Aphora provides the materials and recommended timing.

This option gives you the most control over formatting, sender identity, and internal approvals. It also places more of the execution work on your team, because you would be responsible for building the emails in your own platform, sending them, and making sure each message reaches the right employee audience.

Aphora would provide:

Your team would handle:

Bonus

Add on a Bonus SMS Campaign

SMS can be added to any of the three campaign options above. It works best as a short reminder after employees have already been introduced to Aphora through a trusted company channel.

To get started with SMS, we would need:

SMS should be treated as an add-on, not the whole campaign. The more familiar Aphora feels before the text arrives, the more likely employees are to trust the message and take action.